The provided sources detail a specific type of jewelry – antique rings produced by the American Avon Company, primarily between the 1930s and 1980s. While not focusing on a traditional birthstone, these rings represent a significant period in costume jewelry history and offer insight into the popular aesthetics and manufacturing techniques of the 20th century. These pieces, often featuring rhinestones and utilizing a gold-filled (KGF) technique, hold a unique place in the market for collectors of vintage jewelry. This article will explore the history of the Avon Company, the characteristics of its jewelry, the materials and methods used in its production, and guidance on its care and preservation.
The History of Avon: From Perfume to Popular Jewelry
The American Avon Company began its journey in 1886 as the California Perfume Company. The company’s founder initially focused on perfumes, but it was a strategic shift in 1939 that significantly impacted its trajectory. Demonstrating admiration for the works of William Shakespeare, the company rebranded itself as Avon, drawing inspiration from the River Avon in Shakespeare’s hometown. This name change coincided with a large-scale advertising campaign in the United States, which proved remarkably successful in popularizing Avon’s products, including its jewelry, among women. The sources indicate that AVON Jewelry quickly established itself as a highly regarded and beloved jewelry manufacturer.
Characteristics of Avon Antique Rings
The rings produced by Avon during the period of the 1930s to the 1980s are characterized by their antique aesthetic and the use of specific materials. The rings typically feature rhinestones, which were chosen for their sparkle and affordability, making the jewelry accessible to a wide audience. These rings were not crafted from precious gemstones, but rather from materials designed to mimic the look of more expensive jewelry. The rings are often described as durable and resistant to fading, qualities attributed to the manufacturing techniques employed. The rings available range in size, with examples noted as having international ring sizes between 6.5 and 8, corresponding to a ring diameter of 1.43 to 1.55 cm and a width of approximately 2.3 cm.
Gold-Filled (KGF) Technique: A Durable Alternative
A key feature of Avon jewelry is the use of the gold-filled (KGF) technique. KGF, short for gold-filled, also known as K injection gold or K gold package, involves bonding a layer of pure K gold to the surface of an alloy base metal using high-pressure technology. This process results in a layer of gold that is significantly thicker and more durable than traditional gold plating. The sources emphasize that the hardness and wear resistance of KGF are superior to gold plating, contributing to the longevity of the jewelry. This technique allowed Avon to offer jewelry with the appearance of gold at a more affordable price point.
Manufacturing and Origin
The sources indicate that the majority of the western antique ornaments collected by the vendor are from the 1930s to the 1980s. These pieces are described as becoming increasingly rare as they are no longer in production, with each sale representing a unique opportunity for collectors. The rings are often described as possessing a unique character derived from their age and the traces of time they bear. The specific manufacturing location for these rings is noted as Taiwan, indicating a shift in production over time. The rings are described as being handmade, suggesting a level of craftsmanship in their creation.
The Appeal of Antique Jewelry and Considerations for Buyers
The sources highlight the growing appeal of antique jewelry, emphasizing its durability and resistance to fading compared to newer pieces. Antique jewelry is valued not only for its aesthetic qualities but also for its rarity and the stories it embodies. The sources caution potential buyers to consider that antique and vintage items will inevitably show signs of wear, which contribute to their character and rarity. It is advised not to evaluate these pieces using the same strict standards applied to brand-new products, but rather to appreciate the elegance and brilliance of the era they represent. The vendor notes that each piece is sold individually, emphasizing the unique nature of each item.
Care and Maintenance of Avon Antique Rings
Proper care and maintenance are essential to preserving the beauty and longevity of Avon antique rings. The sources provide specific recommendations for handling and storing these pieces. It is advised to avoid contact with perfumes and cosmetics, and to remove the rings during bathing. If contact does occur, the metal surface should be wiped clean to prevent residual damage. For long-term storage, the rings should be placed in a zipper bag to minimize exposure to air. These precautions will help to protect the KGF finish and prevent tarnishing or other forms of deterioration.
Unique Features and Market Position
The rings are described as having unique features, including being customizable, Pinkoi exclusive (referring to the platform where the rings are sold), and eco-friendly. The popularity of these rings is indicated by the number of views (1,211), sales (2), and saved items (13) on the Pinkoi platform. The listing summary reinforces the rarity of these pieces, stating that they are “only one piece” available, and that the collection consists of antique ornaments that are no longer produced.
Safety Measures During Stocking and Shipping
The sources also include information regarding safety measures implemented during the stocking and shipping process. These measures include strengthening the cleaning of personnel, daily body temperature control, and protective measures during shipping. These protocols are intended to reassure buyers and ensure a safe and hygienic purchasing experience.
Summary
The Avon antique rings detailed in the provided sources represent a fascinating chapter in the history of costume jewelry. From its origins as a perfume company to its rise as a popular jewelry manufacturer, Avon successfully catered to a wide audience with affordable, durable, and aesthetically pleasing pieces. The use of the KGF technique and the incorporation of rhinestones allowed Avon to create jewelry that captured the elegance of the era while remaining accessible to many. These rings continue to be sought after by collectors and enthusiasts who appreciate their historical significance, unique character, and enduring beauty.
Conclusion
The Avon jewelry described in these sources offers a glimpse into the past, showcasing the craftsmanship and design sensibilities of the 20th century. While not traditional birthstones, these rings represent a significant cultural and historical artifact, embodying a period of accessible elegance and enduring style. Their rarity and unique characteristics make them valuable additions to any collection of antique jewelry.
