Alexandrite: A June Birthstone of Sweet Simplicity

The June birthstone, alexandrite, is presented within the provided source as a gemstone embodying “sweet simplicity.” While the single source offers limited gemological detail, it establishes alexandrite’s association with the month of June and its current representation in contemporary jewelry, specifically Swarovski crystal hoop earrings. This article will explore the available information regarding this birthstone, focusing on its modern context as presented in the source material.

Historical Context and Modern Representation

The source material primarily focuses on the modern use of alexandrite as a design element in jewelry, specifically in the form of Swarovski crystal hoop earrings. The earrings are described as “huggie” style hoops, characterized by a close-fitting design. They are marketed as gifts for various occasions, including birthdays, Christmas, and as presents for loved ones like mothers and friends. The emphasis is on affordability and accessibility, with the earrings being described as “bright” and “affordable.”

The source does not delve into the historical origins of alexandrite’s association with June, nor does it detail the gemstone’s discovery or early uses. However, the consistent repetition of “June birthstone” within the product description firmly establishes this connection in the modern consumer context. The marketing language suggests a desire to connect the gift of jewelry with personal stories and sentiments, asking “Every jewellery tells a story! What is your story?”

Material Composition and Craftsmanship

The earrings are constructed using brass with an 18ct gold plating. The use of Swarovski crystal indicates an attempt to replicate the aesthetic qualities of genuine alexandrite, offering a more accessible price point. The source highlights the handcrafted nature of the jewelry, stating that “We handcraft each piece with great care and love.” This emphasis on craftsmanship is intended to add value and appeal to the product.

The dimensions of the earrings are provided – 1.5cm in diameter and 0.3cm in width – offering a sense of scale for potential buyers. The source also lists other materials used in the brand’s jewelry line, including rose gold plating, white gold plating, white gold plated studs, turquoise crystal, emerald Swarovski crystal, and CZ crystal, indicating a diverse product range.

Purchasing Information and Brand Promise

The source provides details regarding shipping times, both domestically within the U.K. (3-5 business days) and internationally (7-14 business days), with a caveat that these times may be affected during peak seasons and sales. It also encourages customers to connect with the brand on social media platforms – Facebook and Instagram – for updates on new designs, sales, and giveaways.

A key element of the brand’s marketing strategy is a “promise to you,” which includes a 30-day warranty against manufacturing defects. This warranty offers customers reassurance and demonstrates a commitment to quality. The jewelry is presented in branded SYMBOLOGY gift boxes, and the option to include a personalized gift note is available, further enhancing the gifting experience.

Symbolism and Meaning

The source explicitly states that the meaning of the June birthstone, alexandrite, is “sweet simplicity.” This is the only symbolic association provided. The broader context of the marketing materials suggests that the jewelry is intended to represent affection, thoughtfulness, and a personal connection between the giver and the recipient. The emphasis on gifting and personal stories reinforces this interpretation.

Care and Maintenance

While the source does not provide specific care instructions for the alexandrite Swarovski crystal earrings, the materials used – brass with gold plating and Swarovski crystal – suggest certain considerations. Gold plating is susceptible to wear and tear, and should be protected from harsh chemicals and abrasive materials. Swarovski crystal, while durable, can be scratched or damaged by improper handling. Gentle cleaning with a soft cloth is likely the most appropriate method for maintaining the appearance of these earrings.

Conclusion

Based on the provided source, alexandrite is presented as a contemporary June birthstone, primarily represented in the form of affordable and accessible Swarovski crystal jewelry. The marketing emphasizes the gemstone’s association with “sweet simplicity” and its suitability as a thoughtful gift. While the source lacks detailed historical or gemological information, it provides valuable insight into the current market representation of alexandrite and the brand’s commitment to craftsmanship and customer satisfaction. The limited scope of the source material highlights the need for further research to provide a comprehensive understanding of this fascinating gemstone.

Sources

  1. SYMBOLOGY

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