The Julep Birthstone Collection represents a unique approach to the traditional concept of birthstones, translating the symbolism and color associations of each month’s gem into a series of limited-edition nail polishes. Launched as a yearly project, the collection aims to honor both the gemstones themselves and the women who share their birth month, naming each polish after an inspiring female figure. This collection, while not focused on the gemstones themselves in a traditional gemological sense, offers a modern interpretation of birthstone lore through a cosmetic lens. The polishes are characterized by their breathable formula, designed to promote nail health alongside aesthetic appeal, and a commitment to vegan-friendly, 5-free ingredients.
History and Lore – A Modern Interpretation
The concept of birthstones dates back to ancient times, with origins in the association of gemstones with astrological signs and their perceived healing properties. However, the Julep Birthstone Collection diverges from this historical path, creating a new narrative centered around monthly gemstone representation through nail polish. The collection began with a press release announcing a new polish release each month, corresponding to the traditional birthstone for that period. This approach emphasizes a contemporary celebration of birth months and the women who embody the spirit of each stone, rather than focusing on the gem’s historical or metaphysical significance. The polishes are named after women who inspire the brand, adding a personalized element to the collection. The collection’s launch in 2014 and continuation into 2015, and beyond, demonstrates a sustained effort to connect with consumers on a personal level through this monthly offering.
Product Characteristics and Formulation
Julep’s Birthstone polishes are described as “Color Treats,” highlighting their focus on both color and nail health. The polishes utilize a breakthrough Oxygen Technology, designed to allow 30% more oxygen to permeate the nail bed compared to conventional nail polishes. This feature is intended to promote stronger, harder, and more conditioned nails, with independent trials reporting that 95% of women experienced such improvements within two weeks of use. The formula is proprietary, 5-free, and vegan-friendly, excluding formaldehyde, formaldehyde resin, toluene, DBP, camphor, and animal-derived ingredients. This commitment to a healthier nail polish formulation is a key selling point for the collection. The polishes are designed to dry quickly and provide a long-lasting manicure or pedicure. The packaging also reflects the special nature of the collection, featuring gold-capped bottles.
Examples from the Collection: June’s Pearl and Alexandrite
While the collection encompasses all twelve birthstones, specific examples provide insight into the color interpretations and naming conventions. The June collection, for instance, features polishes inspired by the pearl and alexandrite, the traditional birthstones for that month. “Shelly,” a wintermint crème, is intended to evoke the iridescent quality of pearls or moonstones. The application of “Shelly” is described as smooth, achieving full opacity with two coats, though the color appears slightly darker than the bottle suggests, leaning towards a baby soft green-blue. Another polish from the June collection, “Ming,” is a sheer wild orchid with a jelly finish. While visually appealing, “Ming” presents application challenges due to its sheer and jelly-like consistency, requiring multiple coats for desired color intensity. This example illustrates how Julep translates gemstone characteristics into unique polish formulations and color palettes.
Packaging and Availability
The Julep Birthstone polishes are presented in limited-edition packaging, specifically featuring a gold cap, distinguishing them from the brand’s standard offerings. The polishes were available for purchase individually, and also as part of curated birthday boxes. The June birthday box, for example, included three nail polishes and one eye pencil. The brand also offered a giveaway for June birthdays, providing an opportunity for customers to receive a birthday box containing these special edition items. The polishes were sold through Julep’s online store and potentially through other retail channels, as indicated by UPC codes found in product databases.
Market Information and Logistics
The Julep Birthstone Nail Polish Collection is identified by a UPC of 817885019917. The brand is officially named Julep Nail Parlor Company, with a registered address at PO BOX 19523 SEATTLE WA 98109-1523 US. The products are manufactured and distributed from the U.S. and Canada. Records indicate the model number for the collection is 2298541, and the last recorded scan date was July 5, 2025. This data suggests ongoing production and distribution, even several years after the initial launch. The retail price for a single polish was $18.00 as of the available data.
A Table of Available Information (June Collection)
| Polish Name | Color Description | Inspired By | Application Notes |
|---|---|---|---|
| Shelly | Wintermint crème | Pearl/Moonstone | Smooth application, two coats for opacity, color appears slightly darker than bottle |
| Ming | Sheer wild orchid (jelly finish) | Alexandrite | Difficult application due to sheer and jelly consistency, multiple coats required |
| Smoky Taupe Shimmer | Smoky Taupe Shimmer | N/A | Glides on smoothly, subtle shimmer |
Conclusion
The Julep Birthstone Collection offers a contemporary and accessible interpretation of the traditional birthstone concept. By translating the colors and symbolism of each month’s gemstone into a series of limited-edition nail polishes, Julep has created a unique product line that appeals to a broad audience. The collection’s emphasis on nail health, vegan-friendly ingredients, and inspiring female figures further enhances its appeal. While not a traditional gemological exploration, the Julep Birthstone Collection provides a creative and engaging way to celebrate the beauty and significance of birthstones in the modern era.